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Volkswagen raises the bar with the CC - Evening Standard


Evening Standard
Volkswagen raises the bar with the CC
Evening Standard
Car makers that freshen up the styling of their best-looking products can sometimes wreck the aesthetic that made them a success. The CC's makeover, however, is a good one, with a variation of VW's current corporate grill and compound eye headlamps, ...

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Super Bowl ads that generate buzz after the game - The Associated Press


The Associated Press
Super Bowl ads that generate buzz after the game
The Associated Press
Marketers are willing to take the risk, though: A successful ad can generate buzz well after the game for the companies, products and people who star in them. "If you do it well, it has the opportunity to set your company straight or change the ...

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3 Hidden Themes Of This Year's Super Bowl Ads - NPR


CBS Local
3 Hidden Themes Of This Year's Super Bowl Ads
NPR
Americans may talk a good game about looking forward to the future, but we sure can get nostalgic for the past — especially for the way things felt when we were younger. In this ad, Honda appeals not only to our pasts but to Matthew Broderick's as ...
Storytelling Expected to Score Big in 2012 Super Bowl AdsEntrepreneur
Good Question: Why Are Super Bowl Ads Already Online?CBS Local
Super Bowl commercials. Where's the ROI?Examiner.com
Washington Times -E! Online -NBCSports.com
all 784 news articles »

Volkswagen's Tim Mahoney answers 3 questions about marketing, products and the ... - Washington Post


Volkswagen's Tim Mahoney answers 3 questions about marketing, products and the ...
Washington Post
DETROIT — Volkswagen AG's US sales surged 26 percent last year, boosted by new products and an aggressive marketing campaign that included a memorable Super Bowl commercial with a pint-sized Darth Vader. Tim Mahoney, the German automaker's top product ...

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VIDEO: Super Bowl advertisers seek buzz on social media - 3News NZ


3News NZ
VIDEO: Super Bowl advertisers seek buzz on social media
3News NZ
Having spent record-breaking sums to secure the most valuable television slots in advertising, global brands from Coca-Cola to Volkswagen are looking to leverage social media to extend the buzz and reach of their ads. Honda, H&M and Dannon are among ...

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Chrysler, Ford sales up in January; GM slips - MarketWatch


Globe and Mail
Chrysler, Ford sales up in January; GM slips
MarketWatch
Nissan and Volkswagen also had a strong month, with gains of 10.4% and 47.9%, respectively. “Most of the auto makers are looking slightly better than expected,” said TrueCar.com analyst Jesse Toprak, who estimates total seasonally adjusted annual sales ...
Chrysler sales up 44%, Ford up 7%, GM slips 6% in JanuaryDetroit Free Press
Strong January Car Sales Set Stage For Better YearCBS Local
Consumer demand, optimistic economic signals help Jan. auto salesThe Detroit News
AFP -Los Angeles Times -MLive.com
all 864 news articles »

Football game is the Super Bowl of car ads - North Shore News


Football game is the Super Bowl of car ads
North Shore News
Volkswagen, ever with the clever clips, has a big fat dog going on a diet and exercise routine to slim down and get more athletic: just like the new New Beetle. Then Darth Vader shows up and chokes a guy for some reason. Honda has several entries, ...

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VW's "Bark Side" Super Bowl ad - CNN


VW's "Bark Side" Super Bowl ad
CNN
It placed fourth on a list of 50 all-time best Super Bowl car commercials compiled by thebleacherreport.com, giving VW a total of two all-timers -- as many as all the other automakers combined. (Its other honoree, 2001's "Big Day," finished 19th).

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Road Construction Is Good Business - WTVC


Road Construction Is Good Business
WTVC
"Businesses have to have access, whether it's volkswagen, or amazon, which has to have access to 75, McKee Foods is the same thing. Getting your products out, getting raw products in." And it's not just big businesses that will benefit from the ...


Super Bowl Stocks - Seeking Alpha


Super Bowl Stocks
Seeking Alpha
Indeed, when you have the most watched program in America, ad time will be expensive, so you have to make it count. Several products have gotten their starts or their big push on Super Bowls. 2011's AdBowl user poll results indicated Volkswagen (VLKPY.

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